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Employee Spotlight

Salma is our new Business Development Executive - she joins us from an aviation background and is looking forward to immersing herself in the world of Lexcel accreditation!

Employee Spotlight: Salma Sherif

What did you do before CfA?

Prior to this role, I worked in the Aviation sector in Events, however I was excited by the idea of moving into a new sector. Although it’s slightly different to what I’m used to, I’m thoroughly enjoying the new style and approach, as well as learning new skills. There was a lot of information to digest during the beginning, however I feel much more settled and confident now that I have started sales calls.

What led you to work in the field?

My previous experience in sales led me to this field, I’m really looking forward to working in a company that is not for profit, that gives back and helps societies thrive.

How are you finding it at CfA, and what have you enjoyed most in your role so far?

Everyone is in the team is very nice! This is always a bonus as it makes the work even more enjoyable – Centre for Assessment are an incredibly supportive team and company. I really like that I’m working on different products rather than just selling one, and am looking forward to getting involved in other parts of the role, for example ‘The Understanding the Lexcel Standard with CfA’ webinars when I’m more familiar with the products.

Looking back at your career so far, what accomplishment are you most proud of?

I think my most proud accomplishment is gaining positive results in sectors that I am still developing my experience in or knowledge of, by quickly learning information and then feeding this back to clients.

What do you like to do for fun?

I used to volunteer as a scout’s assistant leader in a children’s scouts’ group, I enjoyed working with the children and taking part in the scouts’ activities and learning new skills, e.g. kayaking, making campfires.

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